Ultimate Guide for Athletics Directors NACDA

Better Exposure
  Means More Customers!

Reach more pre-qualified buyers with the Ultimate Guide for Athletics Directors

Ultimate Guide for Athletics Directors

No matter what size business you operate, you can put your company in front of industry professionals for a fraction of the cost of annual pay-per-click campaigns. When these professionals are ready to buy the products and services they need to run a successful business, they turn to the Ultimate Guide for Athletics Directors to cut through the clutter of traditional search engine results.

For about $1 a day
  start attracting
customers with an
  Online Directory Listing!

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The Ultimate Guide for Athletics Directors is the information resource that our 8,700 members and other industry professionals have asked for, providing them a one-stop resource to find the products they need.

The dynamic guide uses powerful search engine technology that continually indexes the content of participating supplier Web sites. Users have the option of performing keyword-driven searches that mirrors traditional search engines, or a category-specific search. Both methods produce the most relevant results on the Web because the results service a narrow niche of Internet users.

The Ultimate Guide for Athletics Directors also incorporates a desktop search mechanism, allowing visitors to download a free application that makes the guide accessible from the user’s computer desktop.


Targeted audience
Athletic directors are spending millions of dollars a year on goods and services that your company offers. Now you have the opportunity to advertise your business directly to athletic directors, associate and assistant athletic directors, conference commissioners, affiliate individuals and corporations around the nation.

Greater control
You have the ability to edit your ad at any time to get the results you want. You’ll be provided a company username and password that can be used to change your ad 24 hours a day, seven days a week. Display monthly specials, promote your tradeshow booth or change the link to your Web site at any time during the year.

sample enhanced listing No Web site? No problem.
You don’t need a Web site to get started. The Ultimate Guide for Athletics Directors creates a landing page specifically for your business, including company logo, description and contact information. Visitors to the guide simply click your ad to learn more about your company and start the purchasing process.


$395 Complete Web-enabled listing
Includes your full-color company logo, a corporate description, links to your Web site and e-mail address, and placement in up to 10 headings. Your listing is also searchable using our powerful search technology.

$150 Priority placement
This additional fee allows your company to have your completed listing appear on the first page within the heading of your choice.

$1500 1st Place Premium Placement
This additional fee allows your completed listing to appear as the top position within the heading of your choice.

$1350 2nd Place Premium Placement
This additional fee allows your completed listing to appear as the second position within the heading of your choice.

$1150 3rd Place Premium Placement
This additional fee allows your completed listing to appear as the third position within the heading of your choice.

$3500 Banner ad placement
Banners are located at the top of the page, between the search bar and pre-defined search categories and between the search bar and results. A limited number of banners are available on the guide.


We accept Visa, Mastercard, Discover and American Express. In cases where credit cards are not obtainable, we can also invoice your company for the amount due.



As a valued supplier in the industry, we understand that you want to give your company maximum online exposure. For those companies that want additional exposure in the Ultimate Guide for Athletics Directors, premium placement is available.

Priority Placement For an additional $150, your company’s completed listing will appear on the first page within the heading of your choice.

Premium Placement Opting for premium placement allows your company’s completed listing to appear as the first, second or third position within the heading of your choice. Prices vary from $1,150 to $1,500, depending on positioning and availability.


Creative, attention-grabbing banner ads will help you get results. Banner ads allow your company to combine words, colors, graphics and animation into a unique sales opportunity for committed buyers that visit Ultimate Guide for Athletics Directors to acquire goods and services they need. Purchasing a banner ad in the Ultimate Guide for Athletics Directors provides your company with top exposure at a minimal cost and drives quality traffic to your Web site.

There are several banner ad opportunities in the Ultimate Guide for Athletics Directors, including home page opportunities. Prices range from $1,500 to $5,000 a year, depending on placement. Banner space is extremely limited and is reserved on a first-come, first-served basis.

Banner ad specifications are 468 x 60 pixels and must not exceed 25k in file size. Our creative department can design a dynamic banner that meets your company’s needs at no additional cost. Or, your creative team can submit a banner for publication.



For more information about the Ultimate Guide for Athletics Directors, you may also view the Media Kit (http://ultimateguideforathleticsdirectors.com/mediakit.php).